Every retail store needs a point of sale to process and complete transactions. The POS equipment and cash register stands must be installed in a specific area to accept payment from each customer. This location is called the cash wrap. The cash wrap is also the ideal...
Store window displays are one of the most underused tools in retail. A well-built display brings in foot traffic, communicates brand identity, and moves product without a word spoken. In the sections below, we cover the main types of store window displays, creative...
Key Takeaways: Focal Points are Key: Every layout needs “power walls,” displays, or other focal points to catch the customer’s eye and highlight specific products or new arrivals. These points serve as visual landmarks. Checkout Placement: Position...
Finding the best retail POS system can be a daunting task. It’s a major business decision and retailers are faced with an array of choices and features across a large market. No matter what you sell and how you sell it, there is a solution that matches your...
Key Takeaways: Open-to-buy (OTB) is a purchasing budget that tells you exactly how much you can afford to spend on new inventory during a specific period, based on your planned sales, what you already have on hand, and what you already have on order. Calculating OTB...
